Best in Europe – New award to vnr.TV and VisitDenmark

The VisitDenmark PR campaign ?The Little Mermaid Goes Global? snatched the first prize at the ?European Excellence Awards?, competing in the ?Best European Campaign? category. Young girls body painted as the ?Little Mermaid? posed in 15 different countries, and everywhere vnr.TV produced the films to cover the event ? within very few hours, the event was filmed, produced, distributed and broadcast on leading channels throughout the world.
The news release about this VisitDenmark campaign was produced by vnr.TV and had 380 million actual viewers worldwide, for instance on EuroNews, FOX and CCTV.
Best campain in Europe 2013: The little mermaid turns 100 danish (VisitDenmark) ( )

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